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  • 2022 Gorjana A 695x496




Based in Laguna Beach, California, gorjana was founded in 2004 on the apartment floor of part-time Palm Desert residents Jason and Gorjana Reidel. The couple drove 50,000 miles to sell and market their collection. Through their separate strengths and combined vision, the brand grew rapidly from an idea into a full-fledged business that is still owned and operated by the couple today. With beautiful, easy styling, the brand’s wide assortment includes solid gold options and an expanding range of materials including diamonds, opals, sapphires, emeralds, turquoise, and more.


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